Fairway West | LO Website Prompt Generator

01

Website Type

Who is this site for? This controls bios and team fields.

Individual Loan Officer Loan Officer Team

02

Style Direction

Pick the overall feel. Each preview shows the layout idea, a sample headline, and a sample CTA.

Lend with clarity

Get Started

Modern Minimalist

Clean white space, simple layout, refined typography.

YOUR LOCAL
MORTGAGE PRO

Apply Now

Bold Local Expert

Strong headline, local market focus, confident CTA.

Here for your move

Let's Talk

Warm Relationship-Based

Approachable, community-focused, referral-friendly.

03

Fonts

Use safe defaults, or specify custom fonts.

Use default fonts Provide custom fonts

04

Brand Colors

Enter hex codes or plain color names.

Primary color Secondary color Accent color Preferred background style

Colors to avoid

05

Image Assets

Provide links or note which files you'll upload.

Claude should not assume it can read a full Google Drive folder. Provide direct accessible links or upload the key files. If an asset isn't accessible, Claude will insert a clearly-labeled placeholder.

Google Drive / image links

Headshot Team photo Logo Lifestyle / local images

Required captions / alt text

06

Featured People

The person/people the site is built around. NMLS number is required for each.

07

Bio Builder

Inputs for Claude to write SEO / AEO / GEO-friendly, compliant bios for borrowers and referral partners.

08

Website Sections

Select sections to include. Selected sections that need source material will ask for it. Nothing is fabricated.

09

Blog Content Library

Launch with a library of localized, educational articles for SEO, AEO, and GEO from day one. Static articles, no CMS or maintenance.

10

Compliance

Required for a compliant mortgage site. * fields must be completed.

Company name * Branch address * State licensing notes * Required licensing disclaimer Footer language to include verbatim Include Equal Housing Opportunity logo + statement *